If you’re designing a game that is downloadable, be it a mobile game or traditional desktop game, something you’ll need to consider at some point is the icon for the game. It’s an essential aspect of the game, though sadly it’s rarely given the love and attention it deserves. We’ve…
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How to build word of mouth sharing into your game
A lot of people tend to think of marketing a game as the bit that comes after it’s built. The bit where you buy a few adverts and do a bit of PR. If you’ve read our blog before you’ll know that we think marketing happens long before the game…
How to create your elevator pitch
In previous posts we have covered when you may use an elevator pitch, but it can sometimes be difficult to know what to include in yours. Worry not, for here are some points that should help you create a compelling one that will quickly get people’s attention! Be conscise The…