Facebook offers a lot of advantages to indie game developers. There’s a colossal international audience, it can be completely free to use and it’s a very strong driver for app downloads. However, these advantages will only become a reality if you use it efficiently. Before you set up shop on…
You’ve decided to make a game. Very exciting! But what is it? You probably have a clear idea in your head, but have you clearly defined it? Making a game is an exciting and potentially rewarding thing to do, but it requires a huge amount of time and effort. It’s an…
Andy of “Amazing Ants” asks: Just releasing my first Indie Game and wasn’t sure if I should bother friends and family too much. Not wanting to spam friends and family is a common issue, especially when it comes to launching a first game. It is a difficult balance to strike,…
We get asked quite a few questions from indie developers, and try to do our best to answer them all. One we seem to get asked a lot is what we think about different platforms. “Should I put my game on iOS, XBLA, Android, PC..? What would be best for…
Making a game can be difficult. Typically for game developers (especially indies) there is limited time and money for the project. As such, it is usual to encounter areas in which you have to compromise. It’s rarely an enjoyable experience, but vital in oder to get your game finished. When…
We’ve talked a lot about community on WOOTcomms, in different posts and for different reasons. Communities can help make or break a game. They are an incredibly important part of a game’s ecosystem, and should factor heavily in your marketing plan. But it’s also important to understand the basics of…
A short and snappy update today but one I hope will spark some creative ideas. I’ll go into more detail around this in a later post and am more than happy to answer questions. (Also part 3 of the Facebook guide is on the way, this one just needs more…
The first people that play your game are incredibly important to your future success. If treated well they can ensure the success of your game, they can become your strongest marketing asset, advocates. They can go out and spread the word of your game, encouraging friends and family to play But if they have a bad experience they could very well relegate your game to the land of the obscure unknown, unplayed indie title,…
Networking can bring up negative images of sleazy sales people ‘working the room’ and generally being false. In fact people like this are bad examples of how to network. Rest assured that good networking is much more genuine and pleasant. Think of it as simply ‘meeting new people’. We believe…
As a games developer your single biggest asset in your marketing plan is to have a great product. That’s true of almost every business – if the products were crap, no one would buy them. It should be obvious to anyone in games development that you need to test your…